Patricia White - Danvers MA Real Estate including Middleton,Topsfield,Beverly,Lynnfield, and Peadody


Photo by fran hogan on Unsplash

If you’re a homeowner considering selling your home as an investment property, timing is important. From a financial perspective, just as you probably bought strategically, you want to sell strategically too. The trick is knowing when the right time arrives. Here are four common metrics people use to determine when it's time to sell their property.

Amount of Equity in the House

A primary factor to look at is how much equity is in the home. Ideally, to sell a home as an investment, the seller can make a tidy sum. If mortgage payments are still owed, this may negate any potential profit made, but not necessarily. If you're looking to broaden your investment portfolio, be certain you can sell your house for enough money to pay off your debt with a sufficient amount left over to re-invest. If you don’t have enough equity to do this, you’re better holding off.

Market Conditions Are Good

Many owners who bought low and can sell high find this to be a strong motivator to put their property on the market. Since market conditions eventually shift to a buyer’s market, it’s a smart strategy to sell when the housing market favors the seller. Owners who have held their property for a long time or purchased as the housing bubble burst between 2007-2012, are likely going to make a better profit than investors who purchased when prices were at their peak.

Tax Code Advantages

Buyers are often motivated to sell if there are tax code advantages. For instance, the IRS currently offers a tax-deferred advantage to investors looking to sell one property to buy another. Under tax IRC Section 1031, sellers are required to find another property to purchase within 45 days and then buy it within 135 (180 days total).

By selling and making a similar real estate investment, investors can defer paying their federal and state capital gain taxes. It’s a good strategy to use if you want to leverage real estate and broaden your portfolio.

Taxes Are Going Up

If local taxes are going up, often buyers find this to be an incentive to sell. For instance, if a town severely limits commercial activity, the tax burden falls to homeowners. Over time, the tax bill may become too exorbitant. If you own enough equity in your property and the housing market is in your favor, high taxes might be your tipping point.


Selling a home in a buyer's market may seem like a major struggle, particularly for those who are listing a residence for the first time.

Fortunately, we're here to help you streamline the process of selling your house so you can get the best price for your residence, even in a buyer's market.

To better understand how to succeed in a buyer's market, let's take a look at three factors that every home seller should consider before they list a residence.

1. Your Home's Condition

What is the current state of your home? Ultimately, your home's condition will play a key role in how quickly you can sell your house, regardless of whether you're operating in a buyer's or seller's market.

Before you add your residence to the real estate market, it often is a great idea to complete a property appraisal. This evaluation will allow you to learn about your house's strengths and weaknesses and prioritize home improvement projects.

Furthermore, there are many quick, easy ways to enhance your home's interior and exterior.

Removing clutter from your home offers an excellent option for those who want to free up space inside a residence. Or, you can always trim the hedges, remove dirt and debris from walkways and perform other home exterior tasks to bolster your house's visual appeal.

2. Your Timeline

When do you need to sell your home? If you're in a hurry to sell your home, you'll need to proceed cautiously, especially if you're operating in a buyer's market.

In this scenario, you'll want to establish a competitive price for your home from the get-go. This will require you to analyze the prices of similar homes in your area so you can better understand how your house stacks up against the competition.

If you have several months to sell your home, you may be able to wait out a buyer's market. In the meantime, you can always complete assorted home improvements to upgrade your house both inside and out.

3. Your Housing Market Expertise

How do you intend to get the best price for your home in a buyer's market? You may need extra help along the way. Lucky for you, a real estate agent is happy to provide you with the assistance you need to succeed.

A real estate agent is a housing market expert who understands what it takes to sell a home in a buyer's market. He or she will be able to help you prep your home for the real estate market so you can speed up the home selling journey.

Usually, a real estate agent will promote your house to potential homebuyers, keep you up to date about offers on your house and negotiate with property buyers on your behalf. This housing market professional also can provide honest, unbiased home selling recommendations at each stage of the home selling cycle.

Remove the guesswork that is commonly associated with selling a home in a buyer's market – use these tips, and you should have no trouble generating plenty of interest in your residence as soon as it becomes available.


If you intend to sell a home, it helps to allocate time and resources to produce an effective property listing. Ultimately, a house listing can help a property seller make a positive first impression on potential buyers. And if a listing is informative and engaging, it may lead a buyer to set up a house showing.

Now, let's take a look at three tips to help you craft a house listing that hits the mark with prospective buyers.

1. Analyze the Buyer's Perspective

Think about why a buyer may pursue your house over all other available properties. Then, you can put together a home listing that accounts for the buyer's perspective.

As a home seller, your goal is to stir up interest from as many potential buyers as you can. If you assess the buyer's perspective closely, you can craft a home listing that accounts for key factors that distinguish your residence from other properties. And as a result, your home listing may help you make your house an attractive choice to dozens of prospective buyers.

2. Provide Accurate Home Information

Although you may be tempted to stretch the truth when you craft your home listing, there is no reason to do so. Because if you try to hide home problems from buyers, you may put a property sale in jeopardy down the line.

On the other hand, if you include accurate home information in your listing, you can help a buyer make an informed decision about your house. And if a buyer finds your home may match his or her expectations, this individual could set up a showing to take an in-depth look at your residence.

3. Include High-Resolution Photos of Your Home

High-resolution photos that show off the beauty of your kitchen, bedrooms and other areas of your house are must-haves in your property listing. In some instances, you may be able to capture spectacular images of your home with your camera or smartphone. Or, you can hire a professional real estate photographer to take pictures of your home for a property listing.

Clearly, there are many things you can do to transform an ordinary house listing into an exceptional one. And if you work with a real estate agent, you can get expert help as you prepare a home listing and perform other house selling tasks.

A real estate agent understands how to sell a residence and is happy to share his or her housing market insights with you. This housing market professional can help you promote your home to prospective buyers, review any offers to purchase your residence and much more. Perhaps best of all, a real estate agent will provide honest, unbiased home selling recommendations to ensure you can maximize your house sale earnings.

Prioritize your home listing – you'll be glad you did. If you devote the necessary time and resources to craft a listing that highlights your home's features, you may be better equipped than ever before to enjoy a successful property selling experience.


Any pet owner will tell you that their pets are a part of the family. They bring joy to new families getting their first dog, and companionship to people who would otherwise live alone. However, they also bring the pet odors associated with having them around the house.

Since we spend so much time in our own homes, we oftentimes don’t even notice pet odors. So, even if you think your home is free of odors, it’s a good idea to get an unbiased opinion of the various odors of your home so that you can address them if necessary.

In this article, we’re going to teach you how to identify and neutralize those pet odors before the open house or first home showing. That way you can make the best impression on potential sellers and leave them feeling like your home has been well-maintained.

Identifying pet odors in your home

Whether you’ve got a dog, cat, rabbit, or hamster, odds are your little friend puts off some amount of odor. To discover where, if any, odors can be found, invite a friend over to your home who isn’t familiar with the smells and ask them their honest opinions about the various rooms in your home. This will give you a good idea of where you need to focus your efforts.

Important areas to clean

First thing’s first: the fabrics, surfaces, furniture, and carpet in your home in your home hold onto odor the most. Renting or buying a carpet cleaner, mopping the hard surfaces, and washing or refreshing curtains is a great place to start.

Many steam cleaners can be used on various surfaces, making them a good solution to get the most value out of your cleaning budget.

Don’t forget the carpet pad

If your pets have ever had “accidents” on your carpets, it’s vital to remember that their mess likely soaked through the carpet onto the carpet pad. While it may seem like a lot of effort to pull up the carpet just to clean the pad, it may be your only option in severe cases of pet odors.  

Painting

Repainting is a guaranteed way to remove any lingering odors in your home. Try to time your painting so that the room has the chance to air out and the smell of fresh paint isn’t overpowering.

Repainting is also the perfect opportunity to brighten up the rooms of your home, making them feel more spacious. Sticking to neutral, proven colors will give you the most bang for your buck.

Let some fresh air in

Before showing your home, open up the doors and windows and doors to closets and basements and let a draft run through the house. This can eliminate any musty smells that have accumulated in the lesser used parts of your home, as well as help mitigate the effect of pet odor.

Last minute additions

The day of showing your home, use a high-quality scented candle or two in places that your pets frequent. You don’t want it to be obvious that you’re trying to mask any bad odors, so don’t use anything overpowering. Rather, opt for a pleasant-to-neutral fragrance that isn’t too noticeable.


Selling a home may seem exceedingly difficult, particularly for those who are adding a residence to the housing market for the first time. Fortunately, there are many quick, easy ways to streamline the home selling process.

Now, let's take a look at three tips that you can use to become an expert home seller.

1. Examine Housing Market Trends

The current state of the real estate market may play an important role in your ability to maximize the value of your residence.

For example, a buyer's market may feature a shortage of property buyers. When this happens, home sellers may compete against one another for property buyers' attention more than ever before, leading to below-average home prices.

It is essential to consider how a seller's market works too.

In a seller's market, there is a shortage of home sellers. This means you may be in a great position to optimize the value of your residence, particularly if you have maintained a high-quality property. In fact, you may wind up receiving multiple offers on your home as soon as it reaches a seller's market.

To find out whether you're operating in a buyer's or seller's market, you'll need to study the real estate sector closely.

Look at the prices of recently sold homes and find out how long these properties were available before they were purchased. Also, you should check out the prices of comparable homes that are currently available to find out how your house stacks up against the competition.

2. Consider the Homebuyer's Perspective

How will a homebuyer feel when he or she sees your residence for the first time? Ultimately, the first impression may dictate whether a homebuyer moves forward with your home or decides to pursue other properties.

Allocate plenty of time and resources to enhance your home's curb appeal – you'll be glad you did. Completing home maintenance tasks like mowing the lawn and clearing exterior walkways may help your house stand out in a competitive real estate landscape.

Don't forget to declutter your home's interior as well. By doing so, you can make it simple for homebuyers to imagine what life would be like if they purchase your house.

3. Consult with a Real Estate Agent

Becoming an expert home seller rarely, if ever, happens overnight. Instead, you may need additional help along the way.

Lucky for you, real estate agents are available to teach you about the intricacies of selling a home.

A real estate agent is happy to respond to your home selling concerns and queries at any time. He or she can offer guidance throughout the home selling journey and ensure you can get the best results possible.

When it comes to selling your home, it is important to do everything you can to optimize the value of your property. And with extra support from a real estate agent, you should have no trouble stirring up plenty of interest in your residence.

Use these tips, and you can become an expert home seller in no time at all.




Loading